Concept statement project

• Name your intended audience (the person(s) you need to persuade.)

My intended audience are the people who likes minimalistic and simple design or casual looking also, my future employer such as a private boutique who is looking for an entry level designer.

• Describe what you need to inform and persuade them of:
  • To promote my: design in illustration or textile, skill and every works that i have done in the past 3 years of study.
  • The goals of the site are: to showcase my design and all the best works that i have been doing in fashion, including technical design, illustration and textile design.
  • The ultimate message/philosophy (about who you are): My design are mostly minimalistic and simple but still on trend because you'll never go wrong with a minimalist.
  • What is the story you are telling? the story that i am trying to tell is all the works and process of my fashion design journey.
  • What descriptive words can you use to describe the ‘vibe’ of your site: minimalist, simplicity, monochrome 

• Concept Statement

As a fashion designer, i love designing clothing that challenge my creativity. My design would be simple but for my the less the better. The color palate or each concept of my design most likely are monochrome or in the same hues. I also like to play with texture and the shape of the clothing. I tried to build my own clothing brand. My goals would be having my own boutique or a showroom and having my own brand. 

• Assets that i still need are;
• Concept statement for the about page
• Statement about the garments that I've made
• Photoshoot of my collection
• Business card
• Figure out if i need to put my resume on my website
• Video of the Fashion show 
• Homepage

• Categories of works

The categories of works that i show are my technical design, illustration, textile design and photoshoot of my collection. Under the Collection, i will put my best collections including technical design, illustration, mood board and color board. Under the Textile design, i will put my best work of designing my textile. In the Homepage i am planning to put several photoshoot of my collection. I will also have a contact information and still thing whether or not put my resume in the website.